Media Relations
Press releases, media pitching, and interview placement in the outlets your audience actually reads.
Strategic Communications · Public Relations · Integrated Marketing
The right message, to the right audience, at the right time, for the right impact.
ArrowPoint Media Advisory is a strategic communications, public relations, and integrated marketing agency helping leaders, institutions, and brands communicate with precision, build influence, and create measurable impact.
Lagos · Abuja · Working across Africa
Aim before you speak.
Why we exist
Too many organisations treat communication as an afterthought, rather than a deliberate, strategic function tied to business and leadership goals. We were founded on the belief that communication, done with precision, is one of the most powerful tools a leader or brand has to shape perception, build trust, and drive growth.
“Like an arrow released with skill and intention, we believe communication is only powerful when it is aimed: the right message, to the right audience, at the right time, for the right impact. Anything less is noise.”
What we do
From media relations and crisis response to executive positioning and digital design, every service is built to move perception and produce measurable outcomes.
Press releases, media pitching, and interview placement in the outlets your audience actually reads.
Rapid-response strategy and reputation management when it matters most.
Thought leadership and narrative development that make your purpose memorable.
Social strategy, digital campaigns, and online reputation management.
Personal branding, speechwriting, and media training for leaders.
Campaign and stakeholder communications for public-sector programmes.
Brand reputation and stakeholder engagement that builds trust.
Integrated campaigns and consumer engagement that build preference.
Early-stage identity and positioning, so a new brand launches with a clear voice.
Launch strategy and on-the-ground media coordination.
Websites, brand identity, and social creatives designed in step with your strategy.
Image, media, partnerships, and career communications for talent.
Where we work
We bring genuine experience across the places where reputation, policy, and commerce meet.
Programme communications, partnership communications, and governance frameworks for programmes
Brand visibility, reputation management, and CSR communications.
Content strategy, digital marketing, and editorial brand consistency.
Campaign messaging and stakeholder communications.
Integrated marketing and consumer engagement strategy.
Early-stage brand identity and market positioning.
Premium brand positioning and visual identity for lifestyle brands such as LJ Interiors.
Positioning for business-solutions firms and technology providers.
Image, media, and partnerships for athletes and artistes.
Brand and communications support for energy and sustainability work.
How we work
No guesswork, no spray-and-pray. We follow a clear sequence that keeps strategy, execution, and measurement pointed at the same outcome.
We study your reputation, audience perception, and communication gaps before recommending anything.
We build a tailored communications strategy and messaging framework tied to your objectives.
We deliver across the right channels, with senior oversight on every deliverable.
We track coverage, sentiment, engagement, and reach, and refine the approach monthly.
The difference
ArrowPoint is built around direct access to the people doing the work. That means sharper counsel, faster decisions, and no layers between you and the strategy.
You work directly with founders on every account, never a junior hand-off.
A lean structure means faster turnaround and more flexible engagement than larger agencies.
Working relationships with national print, online, and broadcast media.
Real experience across political, development, corporate, telecom, and FMCG communications.
Strategy and digital design built together, so message and look never drift.
Strategy always precedes execution. The right placement beats high volume.
ArrowPoint combines senior-level expertise in strategic communications, media relations and creative design, while maintaining a hands-on, personal commitment to every project and client engagement.

Managing Director & Lead Strategist
Simeon Shagba is a strategic communications and public relations professional with over six years of experience spanning publishing, telecommunications, and development advisory. As Managing Director and Lead Strategist at ArrowPoint Media Advisory, he leads the agency's strategic direction, client advisory and communications delivery, bringing together expertise in corporate communications, media relations, reputation management and digital storytelling.
Most recently, as the Communications Specialist at AP3 Advisory, he established and developed key elements of the firm's communications function, including Communications Strategies, Partnership Strategies, and corporate communications governance and approval framework. He also led communications and visibility for major development initiatives, including the Special Agro-Industrial Processing Zones (SAPZ) Project and UK PACT CET and CPG programmes.
Previously, at itel Mobile Nigeria, he led public relations and digital marketing initiatives, including the multi-state Love Always On corporate social responsibility campaign, strengthening brand visibility, media engagement and stakeholder relations.
At ArrowPoint, he combines strategic thinking with hands-on execution, helping organisations build influence, strengthen trust and communicate with purpose.

Director, Accounts & Client Services
Dominic Fanen Kuanum is a media and communications professional with over seven years of experience in broadcast journalism and three years in corporate communications. As Director, Accounts & Client Services at ArrowPoint Media Advisory, he oversees client relationships, account management and service delivery, ensuring that communications strategies are translated into effective solutions that meet clients' objectives.
He currently serves as a News Anchor with the Real Broadcasting Network (RBN) in Abuja, bringing strong expertise in broadcast media, storytelling, media engagement and public communication. Previously, as Communications Officer at HealthScape Nigeria, he led internal and external communications initiatives that contributed to 60% organisational growth within the first quarter.
At ArrowPoint, he brings together his journalism background and corporate communications experience to strengthen client partnerships, coordinate strategic communications delivery and ensure excellence across every client engagement.

Software Engineer & Digital Specialist
Ademola Muiz Abdulkareem is a software engineer and digital solutions specialist with experience spanning full-stack web development, cloud architecture, and enterprise IT systems. At ArrowPoint Media Advisory, he leads the engineering and technical delivery of digital platforms, web applications, and cloud infrastructure that power modern brand and communications experiences.
His experience includes building scalable websites, custom content platforms, and cloud-backed software solutions across multiple industries and brands. Combining strong software engineering fundamentals with a focus on performance, security, and user experience, he ensures that every digital product is reliable, fast, and built to modern standards.
At ArrowPoint, Ademola bridges the gap between communications strategy and technology, turning creative concepts and brand objectives into high-performing digital platforms that help organisations scale their reach and engage audiences effectively.

Creative Director
Kenneth Molokwu is a multidisciplinary creative and digital design professional with experience spanning brand design, UI/UX design, website development and digital product experiences. As Creative Director at ArrowPoint Media Advisory, he leads the agency's creative direction, visual identity development and digital design delivery, ensuring that creative solutions align with clients' brand positioning and communication objectives.
His experience includes designing user-centred websites and mobile applications, developing brand identities and creating engaging digital experiences across industries including finance, technology, education, e-commerce, real estate, travel and professional services. He has also worked in brand management and graphic design, bringing a combination of creative thinking, technical expertise and commercial awareness to his work.
Proficient in tools such as Figma, Adobe Photoshop, Adobe Illustrator and ProtoPie, Kenneth combines design strategy with practical execution to create compelling visual identities, intuitive digital interfaces and effective brand experiences.
At ArrowPoint, he drives the creative vision behind the agency's work, translating ideas and strategic objectives into distinctive designs that help brands communicate clearly, connect with audiences and stand out.

Multimedia Producer
Gracious Chukwufumnaya Osahor is a Multimedia Producer at ArrowPoint Media Advisory, bringing over five years of experience in multimedia production, visual storytelling, and digital content development.
She specialises in transforming ideas and narratives into compelling multimedia content that informs, engages, and connects with audiences. With a strong understanding of visual communication and digital media, she contributes to the development and production of creative content that strengthens brand identity, enhances audience engagement, and supports strategic communication objectives.
At ArrowPoint Media Advisory, Gracious plays an integral role in translating communication strategies into impactful visual and multimedia experiences, ensuring that every production communicates a clear message while maintaining creativity, quality, and professional standards.
Her passion for creative storytelling, attention to detail, and commitment to effective visual communication underpin her approach to producing content that helps organisations communicate with clarity, relevance, and impact.
Selected work
We partner with organisations that take their reputation seriously, and want communications that earn attention rather than demand it.
Our reach
We have working relationships across Nigeria's most credible print, online, and broadcast platforms, relationships built on reliable delivery, not press-release volume.
Next step
Tell us what you are trying to change: a reputation, a launch, a policy conversation, a brand. We will tell you how we would aim it.
Offices